Funnel Cakes Are a Carnivals Sales Funnels
Every summer millions of people flock to the county fair or other carnivals and not because of the rides. It is the carnie food. You know the yummy sinful foods we only allow ourselves to partake in once in a great while. Funnel cakes, corn dogs, turkey legs, deep fried decadence in all different shapes. In sizes that no single human should eat.
Funnel cakes is one of those. They come in many sizes and with all kinds of toppings and are just so very yummy. I see sales funnels as being somewhat like those yummy treats. They come in different shapes and sizes. They are large and small and in wonderful colors. They are a necessity to any business that wants to leverage the internet. Just like those wonderful treats at the carnival that lure you to come visit them. The sales funnel captivates your audience on the internet to come in take a look and see what you are offering.
So some maybe asking just what is a sales funnel. What makes it different than say a capture page. A sales funnel is so much more than a capture page. It does start with one though. The difference being that a lead capture page is very simple and only the first step of helping you increase sales. The capture page does exactly what its name says it does. It captures your prospect information.
You now have a lead and what is so significant is now you have someone’s information because they wanted to know more. You grabbed their attention and now you have the opportunity to give them something of value. The next step in a sales funnel is connecting that capture page to an auto responder. The auto responder is going to follow up with your prospect by sending them email where you will offer value and content. You will follow with the prospect and you will be seen as being an expert in whatever business you are in.
With the right system those emails can have video and audio included in them. If you have captivating follow up emails your prospects will come to rely on you and learn to like know and trust you. People buy from those that they like know and trust and this is the bond you are creating. Each of your emails will have a link to your sales page or your replicated website or both. They will receive this over and over.
The next step in a sales funnel is the sales page. A sales page can be many pages or it can be one that is up to you. You can offer PLR’s which are private licensed reports. We have over 36 free reports in our system that can be used by our members. Subject from social media to why home based business are a must these days. The point is you give value to your customers. You position you and all of your reps as individuals who can help others build a home based business.
The email campaigns continue to keep you in front of your customers. This is important and you may be asking why. Well it takes an average of 9 times of you being in front of your prospect before they will buy from you. So that initial capture page which prompted the auto responder to begin sending your email campaign is such an important element. This process is the difference that helps so many actually be successful while others sit back and wonder why.
With our system we help industry leaders set up sales funnels which are created specifically for them. They can than bring in every one of their reps. In to the system to use those sales funnels they do not have to make them because they are already made for them. They simply come in set up a domain of their own and they can start using the pages already created for them. You can see how this could magnify your business and create a unstoppable sales force.
So whether it is the smell of carnie food or an exciting capture page all business’s must have an enticing start to get the prospect coming in in the first place. A great capture page can help you grab the attention, the emails keep you in front of your prospect and the sales page gets them interested in what you are selling. The sales funnel like that funnel cake will keep your prospect interested until you make that sale. Have a great day.